How e-commerce works


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M-Commerce Twice the Cash Value of E-Commerce

Do you even know what M-Commerce is?Wellyour newsletter delivered directly to
you better learn fast. Predictions intheir mobile? Wherever they are, without
Europe for M-Commerce, the secondthe need to be sat in front of a PC.
largest market behind Asia, are for aThus bypassing the SPAM filter problem
spend of €7.4 Billion in 2006 that'sand guaranteeing they receive your
over $8 Billion. That's twice thevaluable content. You could sell it as
predicted spend of traditional webvaluable service for your customers with
services!So what is M-Commerce?It's veryadded content not available on your site
simple, mobile / cell phone based sales.or via your regular newsletter.Or offer
Usually relating to content such asthem up to the minute breaking news in
games, wallpaper, ringtones etc. Buttheir industry, which they receive as it
there's much more to it than that. Keepbreaks and not when they check their
reading.What's the big deal?More peopleemail five hours later when it's to late
own a mobile phone than a PC, they'reto take action.Digital artists sell your
better integrated in to daily life.wallpaper designs direct to the consumer
People are very comfortable using them.via the mobile phone. New bands forget
They are now in fact heavily reliedthe record company contract sell your
upon, as the phone feature is only amusic via MP3's direct to the consumer.
small part of what can be perceived as aInvestment advisors get subscribers to
miniature multi-purpose multi-capableyour 'Hot Tips' bulletins. Store owners
portable computer.Mobile GrowthMobileoffer a sale bulletin service etc etcThe
growth already outstrips all otherFutureThe omnipresent Google are moving
communication channels. Half of allforward with major mobile initiatives.
Americans are mobile phone subscribers.Spending vast amounts of money to stake
In the UK the ownership of a mobilea claim in this fledgling market.
phone is equivalent to 1.5 phones perThere's the mobile version of Froogle
head of population. According tofor one and they've also developed
research, mobile content services willmobile business listings specifically
be worth $121 Billion worldwide by 2008.for the potentially huge 'local search'
White label distribution of ringtones,market. They also offer a free SMS based
images, games and other promotions willinformation service and major company
drive up to 1/5th of the revenueReal Networks, creators of Real media
generated. It's estimated 1.5 BillionPlayer, recently bought Finnish mobile
people worldwide own a mobile phone.Withphone game developers Mr Goodliving for
more and more technology add-ons to$15M. Essentially buying a back
tempt the consumer these devices are nowcatalogue of high profile mobile
Cameras, MP3 players, game consoles,games.NTL a cable TV company here in the
voice notepads, picture albums, diaryUK recently streamed the Grand National,
organiser, PDF readers etc etc.In factthe biggest race horse meet here in the
I'm writing this article on my PDA /UK, live to Nokia owning
Phone whilst sat in the sunshine in thesubscribers.This is early days and
garden. With two taps on the screen Ithat's a small glimpse of the future.The
can hook up to my home wireless networkM-Commerce Market is very different from
and check my emails, browse the net,the online market in terms of what
update my Blog or edit and publishcontent consumers are currently paying
article submissions on one of my sitesfor. The biggest revenue generators
all via broadband.We are not that faronline, 70%, are porn and dating sites.
away from always on Net connections.A similar percentage via mobile is for
Once this arrives it will allow anyonegames, music and video. Films, that's
to do this almost wherever they are.another one, Nokia are now distributing
Certainly in the major cities around theHollywood movies via memory card!The
world. When this happens there will be atechnology specifically 3G, an always on
third Internet boom as Joe public try'snetwork with transfer rates of 384kbs a
out the Net connection again that wassecond, is here and trickling into
always too shoddy to use in the past.Andmainstream culture. These devices are in
what will they want? Content! ringtones,fact capable of 1920kbs. Compare that to
wallpaper, games, MP3's etcBut I'mGPRS at 56kbs. You don't need these
getting ahead of myself. The real moneyspeeds to take advantage of this market
isn't even going to be made via a Netbut you should keep them in mind to
sale. The real money will be made viarealise the full potential of where
SMS(Short Message Service),mobile communication is going.Here's a
MMS(Multimedia Messaging System) andbrief, eye opening, wish list from
this ones a goldmine...Microconsumers for future mobile phone
payments.Recent research has shown apayment abilities:-10 Use your mobile as
doubling of worldwide revenue froma key
streaming TV and sports bulletin9 Marketing communications
subscriptions. 380 million people8 Retail checkout payments
worldwide are expected to subscribe to7 Vending machine payments
similar services in 2005. Including TV6 Flight check in
show bulletins particularly from5 Credit / debit cards
'reality TV' shows, News bulletins or4 Season tickets
Soap updates.Big deal you're not a TV3 Loyalty cards
network how can you make some money out2 Parking Meter payments
of this boom?1 Mobile Coupon redemptionGetting
I'll go into that in a second but firstStarted How do you Accept
I want to go back to those MicroPayments?Reverse SMS is very popular at
payments I mentioned earlier. The realthe moment. It provides the ability for
gold dust.Micro Payment ProfitsMicroyou to direct consumers to secret
payments have been around for a whiledownload links on your site whilst
here in the UK. A smaller land mass hastaking payment through a premium SMS
allowed for a quicker rollout of mobilemessage. Another method known as 'WAP
technologies here. Nationwide NetworkPush' sends a link via SMS that
coverage is easier to achieve. I believeautomatically launches when the message
the first example in the US to take itis opened. You will need to set up your
mainstream was by the 'American Idol'own WAP / SMS Gateway on your server
show. Viewers voted for the acts on thewhich will require server administrator
show via their mobile phone. They whereaccess to use both these solutions.But
then charged a small premium for theirthere are other easier solutions a
vote on top of their networks regularnumber of websites are springing up that
SMS charge. Think of the millions ofallow you to upload your content
votes that the show attracted and theavailable for download, games, video,
revenue generated.That's micro paymentswallpaper, MP3's etc . A small fee is
in action.The beauty of this is thattaken from each paid download by the SMS
people don't feel like they're spendingGateway company.I've compiled a list of
money because they don't need to whipuseful links to a number of the above
out their credit card, it's an easiersolutions and I've also thrown in a
payment method, usually involving acouple of links to 'mobaphile' websites
simple text to a small number and thewere you will find some interesting
payment is small. They also trust theirpredictions for the future development
mobile for making payments unlike anof mobile phones along with some real
online transaction.Any payments madeoff the wall ideas for making money with
will appear on their next phone bill.mobiles. M-commerce resource list.To
People are already used to paying inparaphrase a strap line 'The future's
this way, they're comfortable with it.bright the future's mobile'.Darren Yates
Whether it's to vote for an act on a TVis the owner of
show, for a game download or to grab theHow-to-make-money-online.info a site
latest ringtone.What have you got thatfocused on Making Money Online and
you could take micro payments for?Internet Marketing, listing the many and
You should be considering how you canvaried ways of making money online.
utilise your current website network toFeaturing, resources, thousands of
tap into this market. Do you offerInternet Marketing articles and useful
subscriptions? Is there a service youlinks.This article comes with reprint
offer that you could convert torights. You are free to reprint and
subscriptions.How Can You Make Somedistribute it as you like. All that we
Money?Here's a quick example. Yourask is that you do not make any changes,
newsletter. Would your subscribers bethat this resource text is include, and
willing to pay a small premium to havethat the link above is intact.



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