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Internet Marketing Tools: Part Four Graphics Basics

Graphic design is an intimidating subject no need to fill in the second box, as it
for many Internet entrepreneurs. However, will be filled in automatically. For
most of us must learn some basic design example. If you would like to reduce your
techniques in order to avoid the high image to half the size it is now, type in
costs of hiring a professional 50. This number is telling the program
designer.In order to create or edit your that you'd like to reduce the image's
graphics, you'll need to invest in a good size by 50%.If you would like to increase
graphics-editing program. The most your image's size, type in a number over
popular program used by Internet 100. Your original image is considered to
marketers is Paint Shop Pro. This be 100%. If you would like to increase
powerful program is the only program your image's size by 50%, type 150 in the
you'll need to design professional first box.Rotating ImagesIf you'd like to
looking graphics. You can download a free rotate an image, go to "Image" - "Rotate"
30-day trial and register the software and select your preferences.When rotating
for only $99. FormatsThe most popular an image, it may lose some of its clarity
image formats used on the Internet are (become blurry). You can correct this
GIF and JPEG.Graphic Interchange Format, problem by sharpening your image. Go to
better known as GIF, uses a maximum of "Effects" - "Sharpen" - "Sharpen". If
256 colors and is best suited for images after sharpening your image it still
such as logos, buttons and bullets.GIF appears a little blurry, simply sharpen
images can be saved in two different it again.Working With TextIf you would
formats:- 87 like to use text within your image, your
- 89aThe 89a format is the preferred GIF first step will be to select your text
format, as it has the following color. The "Styles" boxes are located on
benefits:TransparencyImages saved in the the right hand side of your screen. The
89a GIF format can have a transparent top box should be set to Null (off) and
background. This will enable the canvas the bottom box should be set to Solid,
of an image to be transparent and enable which will look like a paintbrush. To
the background to show change the style of each box, click on
through.InterlacingImages saved in the the black arrow and make your
89a GIF format can be saved as selection.To change the text color, click
interlaced. This will enable your image in the center of the bottom box and
to display as it is being loaded into a select your preferred color. Your text
web page. The image will gradually become will be displayed in the color within the
clearer as the page loads.AnimationImages bottom box.If you would like to outline
saved in the 89a GIF format can be used your text in a different color, click on
to create animated images. Animated the black arrow of the top box and select
images are simply several GIF images the paintbrush. Your text will be
compiled into one GIF image file that displayed in the color your bottom box
loops. In order to create an animated contains and outlined in the color your
image, you'll need a special editing top box contains.Text ToolOnce you've
program.Joint Photographic Expert Group, selected your text color, click on the
better known as JPEG, is the best format text tool on the left-hand side of your
for photographs. JPEG images can contain screen. This will launch your text
millions of colors and allow you to window. Select your font and text size
specify the degree of from the drop down menu and type in your
compression.Although there are many text. Make sure you select Antialias and
graphics programs available on the Floating then click "OK."Antialias will
Internet, this tutorial will focus on smooth out all of the rough edges of your
using Paint Shop Pro 7.01. If you are text and blend it in with your background
using a different version of Paint Shop color. You will use the Antialias setting
Pro or another graphics program, the with various graphic tools when designing
graphic tools mentioned below will not be your graphics, so it is important to
located in the same places.Editing remember its function.You will now see
ImagesWhen working with images in Paint your text with, what looks like, marching
Shop Pro, you will have the ability to ants around it. If you'd like to move
save your image in PSP format. This your text, click and hold your left mouse
format will enable you to begin working button directly over your text to drag it
on an image, save it in PSP format and to your desired position. Try to center
finish the image at a later time. It will it as well as possible, but don't
preserve all of your work without any deselect it.If you would like to rotate
changes.If you would like to edit an your text, now is the time to do it.
image that has been previously saved in Simply follow the same instructions
the GIF format, you must first increase (above) used to rotate an image.If you
the image's colors to 16 million. If you make a change to your image and you're
don't, your colors will be limited. Go to not satisfied with the outcome, you can
"Colors" - "Increase Color Depth"- "16 undo your last change by going to "Edit"
million colors (24 bit)" to increase your - "Undo." It will only undo the last
image's colors.Resizing ImagesIf you'd thing you did.Adding a Drop ShadowYour
like to resize an image in JPEG format, next step will be to add a drop shadow
you can do so in one of two ways -- effect. With your text still selected, go
through your graphics program or within to "Effects" - "3D Effects" - "Drop
your HTML. You can resize your image Shadow." Your selected text will be
within your HTML by changing the HEIGHT displayed in the window. Try different
and WIDTH values. To retain your images settings until you achieve the effect
original characteristics, make sure you you'd like. Click on OK. When you're
adjust the height and the width equally. satisfied with your text, right click on
In other words, if your original image your mouse to set it.Now that you have a
dimensions are 50x100 (width 50 and basic understanding of graphics, take
height 100), to reduce your image to one some time to learn some additional
half the size, change the width to 25 and techniques. There are many free tutorials
the height to 50.If you'd like to resize available on the Internet. Not only will
an image in JPEG or GIF format, go to it assist you in creating professional
"Image" - "Resize" and select "Percentage looking images, but it will also save you
of original." Type in your selection in a great deal of money.
the first box and click on "OK." There's




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